About East Windsor Bottle King in East Windsor, NJ 08520

In over a period of 50 years, Bottle King has grown to become the largest New Jersey retailer of wine, beer and spirits.

Our focus and commitment is to provide quality products at discounted prices. Image is an important part of marketing and our philosophy has always been BUY BIG and pass the SAVINGS onto our customers. We take our buying power seriously, dedicating our time in sourcing the best products available. That's what makes Bottle King the price leader in New Jersey.

Recognized as a Wine Enthusiast Top 50 Retailer in the USA (2020), Best Wine Store by NJ Monthly Magazine (2017) & GQ Magazine as one of the "Top 10 Discount Wine Stores in America," our formula is simple. We rely on local support and your confidence in our ability to present quality products, from gourmet foods, fresh cheeses, wines from all over the world, hard to find spirits, and beers from small breweries to the big boys. Our fifteen locations throughout New Jersey push us to find more labels, more price points, more awareness and more demand to produce the best quality to price ratio on every bottle you purchase. We strive to make the experience of shopping in Bottle King or TheWineBuyer.com fun, friendly, easy to navigate and a place that you want to return. That's our number one priority and we work hard to make it right every day.

While we certainly appreciate the accolades, awards and recognition in our industry, our true gratitude is to you, our loyal Bottle King customers.